The following is an excerpt of an article that originally appeared on Asia One. Access the original article here.
Jebsen Group (Jebsen), a leading brand builder in Greater China, today released the CSR Report 2019, representing a review of its corporate social responsibility work in 2018.
The report marks the 11th consecutive year that Jebsen Group has published its annual Corporate Responsibility Report, as it has done since 2009, upholding its commitment and effective practices in the area of sustainability through environmental conservation, staff well-being and philanthropy across its diverse business lines during 2018.
This year's report covers the work across all Jebsen Group's six business lines: Beverage, Consumer, Industrial, Motors, Logistics and Jebsen Capital, summarising the Group's operations in the Greater China region and its economic, environmental and social implications from January to December 2018.
Sustainability is a key objective of Jebsen Group. The company seeks to not only grow its long-term businesses, but also act in a sustainable manner in doing so. Jebsen aims to be a positive contributor in the communities in which it operates, both in the business sphere as well as outside its business operations. To this end, the company actively encourages and supports its staff to engage in activities that help the underprivileged, as part of the Group's responsibility and contribution to the communities in which Jebsen operates.
Activities that support sustainability development aims are recognised by both Jebsen employees and its stakeholders. In 2018, the Group was awarded a number of accolades: the "CarbonCare® Star Label", "10 Years Plus Caring Company" and the "2018 Hong Kong Community Volunteers (Corporate Member) – Certificate of Appreciation."
As part of its environmental conservation activities, Jebsen has invested in renewable energy projects and since 2012 has purchased carbon credits to offset its carbon footprint and achieve carbon neutrality. In 2018, it contracted South Pole, an international carbon finance company, to invest in three climate-friendly projects, including the Siam Cement Group Biomass to Energy, the Nakhon Biogas projects in Thailand, as well as the Za Hung Hydro project in Vietnam. This has offset 9,626 tonnes of carbon emissions and enabled the company to achieve carbon neutrality for the year 2017.
Helmuth Hennig, Group Managing Director of Jebsen, remarked, "Sustainability is a key objective for the Group. We seek to not only grow our long-term businesses, but also act in a sustainable manner in doing so. It is our desire to be a positive contributor in the communities Jebsen operates in, both in and outside the business sphere."
With 124 years of business experience, Jebsen's core values guide the group in identifying opportunities, cope with risks and find sustainable ways of development. The pursuit of sustainable development through a responsible business model is not only a duty, but the only way to lasting success.