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The evolving definition of integrity in the carbon market
04 August 2025 5 minute read

The evolving definition of integrity in the carbon market

Carbon market trends
Julia Storm
Julia Storm Director, Risk

In a market with no standardised definitions for quality and integrity, key players are shaping the definition of high-integrity carbon credits.

As the urgency for climate action intensifies, the carbon market is rapidly evolving into a crucial mechanism for channelling private finance towards impactful climate solutions.

As the market evolves, existing rules, standards and practices are being tested and improved — but this process raises questions, especially when it comes to the quality and integrity of carbon credits. Do all carbon projects deliver the climate impact they claim? Are they consistently held to high standards of ethical practices?

These are valid questions that have sparked a growing demand for credits that offer robust assurance on how impact is measured, managed and reported.

This blog is the first of a series about the evolving carbon market with greater focus on integrity and aims to explain the concept of 'high-integrity' in carbon credits and introduce the key players driving its evolution.

What is a high-integrity carbon credit?

To effectively address the questions surrounding the integrity and quality of carbon credits, we first need to unpack what constitutes a 'good' carbon credit. It's no longer just about the verifiable climate impact — instead, the market is shifting towards a more holistic approach. This crucial shift is where the distinction between quality and integrity comes into play. While often used interchangeably, these terms represent distinct, albeit interconnected, aspects of a robust carbon credit.

  • 'High-quality' refers to the scientific and technical credibility of the greenhouse gas (GHG) emission reduction or removal claim. A high-quality carbon credit is one where the underlying project activities are proven to be additional, measurable, verified, permanent, unique and create no harm.
  • 'High-integrity' builds upon this foundation of quality by encompassing broader considerations: the comprehensive integration of environmental and social aspects, alongside robust levels of transparency, good governance and ethical practices. These are upheld across a project's entire lifecycle, from its design and implementation through verification cycles until its termination.

While these principles appear straightforward on paper, the reality of proving them for carbon projects is far from simple. Carbon projects are inherently complex. On-the-ground dynamics differ significantly from one project to another, influenced by unique local conditions, social contexts and ecological factors. Many projects span decades, navigating constantly changing market conditions, political shifts, financing needs, and technology and methodology trends. This complexity underscores the vital need for robust verification and a holistic view of integrity in the carbon market.

How key players are shaping carbon market integrity

The definition of 'high-integrity' in the carbon market is constantly being shaped by a comprehensive landscape of initiatives and key players. Beyond the roll-out of ICVCM CCP labels and the accelerating progress in defining the Article 6.4 rules, there is an ecosystem of organisations, standards and frameworks collaboratively building and maintaining the market's credibility. This ecosystem includes players within standards, methodologies and project development that can be split into six main groups, each playing distinct yet interconnected roles:

  • Benchmark setters such as ICVCM provide overarching foundations for what constitutes a high-integrity carbon credit, aiming to raise the market's common denominator for integrity.
  • Standard setters define rules and methodologies for climate projects. They accredit independent third-party auditors (known as VVBs) to verify project outcomes and are responsible for issuing carbon credits once verification is successful.
  • Implementers, including project developers and other organisations on the ground, translate regulations and methodologies into tangible climate action, providing crucial real-world insights.
  • Regulators, including government and regulatory bodies, establish and enforce laws, regulations and policies for carbon market activities.
  • Rating agencies develop their own frameworks to assess carbon credits. This offers an additional, independent layer of scrutiny and transparency.
  • Buyers and investors, typically companies and financial institutions, drive demand for high-integrity assets through their purchasing and investment decisions. The largest, most sophisticated buyers publicly set their proprietary quality frameworks.

The continuous reshaping of carbon market integrity is a testament to the collective drive of these diverse actors towards greater transparency, rigour and impact at every stage of a project's lifecycle.

The integrity ecosystem: A deep dive into each player's role

Benchmark setters: Establishing the foundations for high-integrity

Benchmark setters: Establishing the foundations for high-integrity

Benchmark setters provide overarching foundations for what constitutes a high-integrity carbon credit, often rooted in scientific research, best practices and market insights. Two main players are currently shaping these guidelines:

  • ICVCM (Integrity Council for the Carbon Market) and its Core Carbon Principles (CCPs) set global integrity benchmarks for carbon credits. Assessing whether carbon crediting programs (like Verra and Gold Standard) and their methodologies comply with the CCPs provides a clear, market-wide signal of integrity for the supply side of the market.
  • ICROA (International Carbon Reduction and Offsetting Alliance) focuses on the demand side, ensuring integrity among carbon service providers and offsetting procedures.

The work of these organisations is crucial for the continuous refining of high-integrity, providing the foundational knowledge that standard setters, regulators and buyers rely upon as the market evolves.

Standard setters and auditors: The architects of project integrity

Standard setters and auditors: The architects of project integrity

Certification standards define the detailed rules and criteria that carbon projects must meet to generate high-quality carbon credits. Examples include Verra (VCS), Gold Standard, American Carbon Registry (ACR) and Climate Action Reserve (CAR). They ensure credibility and consistency by setting methodologies, monitoring requirements and verification protocols - all of which are under constant review and evolution.

Supporting them are the third-party auditors (validation and verification bodies or VVBs). These are independent entities accredited by certification standards to conduct rigorous, impartial assessments. They perform both validation (pre-implementation review of a project's design) and verification (regular post-implementation checks of actual emission reductions), ensuring that projects comply with all rules and that their claimed impacts are real and measurable. Their independent stamp of approval is vital for the issuance of carbon credits and building buyer confidence.

Implementers and carbon asset developers: bridging theory and practice on the ground

Implementers and carbon asset developers: bridging theory and practice on the ground

At the heart of the market are the project developers and implementers — the organisations and individuals who translate complex regulations and methodologies into tangible climate action. They are the boots on the ground, responsible for the day-to-day execution, rigorous monitoring, and meticulous reporting that underpin every verified carbon credit. Their invaluable experience navigating the inherent complexities of carbon projects directly informs the evolution and refinement of standards and integrity best practices.

Carbon asset developers like South Pole support project developers in the design, implementation and management of carbon projects, in compliance with the evolving requirements set by the standards.

Regulators: fostering stability and transparency

Regulators: fostering stability and transparency

Governments and intergovernmental regulators play an increasingly important role in the carbon market by establishing stability and enforcing legal boundaries. Their influence operates at multiple levels, from international agreements down to national policies and consumer protection laws.

Setting rules for international transfers: Intergovernmental bodies are defining the rules for cross-border cooperation. A prime example is the Article 6.4 Supervisor Body, which is developing the rules under the Paris Agreement. These rules will govern how countries can trade carbon credits to meet their national climate commitments (NDCs), ensuring that international transfers contribute to global climate goals and avoid issues like double counting. These rules are foundational for creating a global high-integrity carbon market at scale.

Shaping national strategies and policies: At the national level, governments are shaping their domestic markets through a range of critical initiatives. They are establishing legal frameworks that define fundamental principles like carbon ownership rights. On the supply side, some are creating national standards, such as the UK's government-backed Woodland Carbon Code. On the demand side, they are guiding the responsible use of credits through principles and regulations, with examples including the UK's Voluntary Carbon and Nature Market Integrity Principles and Singapore's draft guidance for carbon markets.

Combating greenwashing: Regulators are increasingly focusing on market conduct and consumer protection. By issuing laws and regulations aimed at combating greenwashing, authorities are working to ensure that the claims associated with carbon credits are accurate, transparent, and not misleading to the public.

Rating agencies: Mitigating risk through independent assessment

Rating agencies: Mitigating risk through independent assessment

In a complex and evolving market, independent rating agencies offer an additional layer of transparency. Prominent examples of these agencies include BeZero Carbon, Calyx Global, Renoster, and Sylvera. Their independent evaluations, based on their own frameworks, serve as a valuable tool for buyers navigating the intricacies of carbon credit quality.

Buyers and investors: Driving demand for higher standards

Buyers and investors: Driving demand for higher standards

Companies that purchase carbon credits or invest in carbon projects are increasingly demanding high-integrity. They are moving beyond simple offsetting, requiring greater transparency, demonstrable co-benefits and clear pathways to long-term, verifiable climate impact. Their rigorous due diligence processes and willingness to invest in or pay premiums for the highest-integrity projects directly incentivise project developers to meet and exceed established standards.

South Pole's commitment to integrity

South Pole is deeply committed to fostering trust and advancing integrity across the carbon market. For us, integrity is not a theoretical concept — it is the fundamental principle guiding our actions at every stage of a carbon project, deeply embedded in our activities on the ground alongside project partners and our rigorous quality management approach. Our active engagement with benchmark setters, standard setters, implementers, regulators, rating agencies and buyers is central to our mission. We're not just participants; we're proactive contributors to the ongoing evolution and strengthening of the carbon market's integrity frameworks.

How does South Pole ensure quality and integrity?

True integrity is ultimately built on the ground, within the carbon projects themselves. As a Carbon Asset Developer, since 2006 we have worked hand-in-hand with on-the-ground project stakeholders, supporting the delivery of tangible climate action. Whether it is supporting project partners deploying cookstoves in rural communities, managing forest conservation projects, or developing renewable energy infrastructure, our on-the-ground experience alongside the project partners provides us with a deep understanding of the daily complexities, changing local conditions and social contexts and evolving technological possibilities. Our experts collaborate closely with project stakeholders to foster best practices and deploy innovations in project design and management, community engagement and data collection. This ensures that traditional knowledge is respected and integrated into carbon activities.

Ensuring the quality and integrity of carbon projects is essential for delivering real, sustainable and measurable outcomes. To achieve this, all our projects follow international carbon certification standards and their stringent quality requirements and, on top of that, we have incorporated a market-leading quality management framework that goes beyond the requirements set by the standards. Our independent, in-house risk team defines our framework and oversees its effective implementation across all stages of our project work

At South Pole, we follow a holistic approach that looks beyond the verifiable climate impact and encompasses both quality — the scientific and technical credibility of the greenhouse gas emission reduction or removal claim — and integrity — environmental and social aspects, alongside robust levels of transparency, good governance, and ethical practices.

This translates into the following pillars of our approach:

  • Our framework is structured around five quality criteria: additionality, carbon accounting, permanence, social and environmental safeguards, and co-benefits.
  • Our quality control follows a rigorous nine-step process, which includes a comprehensive assessment of the likelihood and impact of risks associated with our five quality criteria.
  • KYC screenings are an integral part of our process: We use industry-leading third-party Know Your Counterparty (KYC) databases to screen project proponents against sanctions, watchlists and adverse media lists.
  • Engagement with third-party rating agencies: We engage rating agencies to perform independent reviews of selected projects, to further strengthen our quality management and increase transparency across our global project portfolio.
  • Transparency: We disclose the results of our assessments, enabling our clients to understand the complexities of carbon projects, make informed decisions and manage risk across their portfolio.
A Quick Guide to Carbon Market Integrity

A Quick Guide to Carbon Market Integrity

Learn how buyers can confidently engage with the evolving carbon market by downloading your copy now and adopting high-quality, integrity-driven practices.
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Building a credible future together

Understanding the dynamic nature of high-integrity carbon credits and the collaborative roles of the diverse stakeholders is fundamental to engaging in the carbon market with confidence and building a robust and trusted carbon market.

As a leading carbon asset developer committed to integrity, South Pole supports clients navigating the global carbon market with confidence.

Want to learn more about South Pole’s Quality Management Approach?
Julia Storm, Director, Risk

Want to learn more about South Pole’s Quality Management Approach?

Reach out to one of our experts to learn more about South Pole's commitment to integrity and transparency and how this is reflected in our quality management approach applied to our carbon projects.

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